Plants do contain tiny amounts of cholesterol. According to this source, 1,247 pounds of vegetable fat contain about 1 ounce of cholesterol. For those of you who prefer modern weights and measures, that works out to about 50mg of cholesterol for every kg of plant fat. By comparison, one kilogram of animal fat contains about 950mg of cholesterol. In other words, plants contain negligible amounts of cholesterol, and the cholesterol value in the Nutritional Information chart for any vegan food will always be 0 (zero). (Please play around with the USDA's database to check my math and discover your own facts!)
Imagine my surprise when I found non-zero cholesterol values for some vegan items listed in Peet's Coffee's Artisan Baked Goods Nutritional Information publication. In this document, the Vegan Chocolate Chip Cookie and Vegan Oatmeal Raisin Cookie list 2mg and 3mg of cholesterol, respectively. That meant that one of the following cases must be true:
- The cookies contained 40g to 60g of vegetable fat, respectively
- The cookies weren't actually vegan
- The data was incorrect
And the winner is... Case #3: The data was incorrect. Here's my correspondence with Peet's:
Sent: Friday, March 18, 2011 4:44 PM
Feedback Concerning: Grocery
Hi. I just downloaded your baked_goods.pdf from
http://www.peets.com/stores/baked_goods.asp and found some errors.
Your Vegan Chocolate Chip Cookie and Vegan Oatmeal Raisin Cookie list
cholesterol values greater than zero. Either those measurements are
incorrect, or those products aren't vegan. Could you clarify this
Date: March 21, 2011 10:53:51 AM PDT
Thank you for your email!
We have verified with the owner of the bakery that supplies our Vegan cookies that there is no cholesterol in these cookies. It was an error in our information but it will be corrected as soon as possible.
This was just recently brought to our attention so the online information is in the process of being updated. I apologize for any confusion this may have created and hope this information is helpful!
Please let me know if you have any further questions.
Please do not hesitate to give us a call if you have any questions, anyone here is more than happy to assist you, even if you simply have questions about coffee or tea. We are open five days a week: Monday through Friday 6am to 6pm PST.
Customer Service Representative
PEET'S COFFEE & TEA
PO Box 12509
Berkeley, CA 94712