Tuesday, September 28, 2010

Word "Vegan" Appears on New Jalapeño Pop Chips

Two things.

Thing #1
I've been eating a lot of Popchips since I discovered them about a year ago.  For those of you who don't know, they're a relatively low-calorie baked potato snack food.  They're like a cross between Pringles potato chips and rice cakes.  They come in many flavors, three of which list no animal ingredients on their packages: Original, Sea Salt & Vinegar, and Salt & Pepper.  So I have always assumed that those flavors were vegan, and I have eaten copious amounts thereof.  I suppose I shouled have e-mailed them for re-assurance, but now, I don't have to! It seems that Popchips have begun using the word "vegan" in the nutritional information of eligible products.

Thing #2
Popchips have released a new flavor,  Jalapeño Potato.  (Yes, I think that "potato" is redundant.)  I was initially thrilled to see them at my corner store, but assumed that any flavor that radical would be needlessly tainted by whey or milk or lactose, as is common among snack foods.  So I grabbed a bag for the habitual ingredients scan and that's when I saw the word "vegan."  Amazing.  But not as amazing as what they taste like.  I'll just repeat what my friend Robin said when she had a fistful: "That's the best flavor of any food ever."

Interestingly, this flavor does not yet appear on their Web site.  They could be testing regional markets, or they could have a lazy Web team.  Here's hoping they're indeed a permanent addition to their product line.

1 comment:

  1. Mmm! My local co-op just started selling these. I'll have to look for them.